About Our Tagline

A mission to care. A mission to cure.

Our tagline is born from the dual nature of our status as a preeminent academic medical center—to provide outstanding care, while pursuing the cures of tomorrow through research and educating the next generation of physicians and scientists.

The tagline is an approved wording and may be used in this form on advertising and marketing materials.

Use the font Avenir Heavy in the following positions, using our corporate color palette:


tagline examples


Note: All branded material must be approved by the Brand Champion before production. This service is free; please allow 48 hours for feedback.

Creative Communications is your Brand Champion 

Send questions and artwork for approval to: brandchampion@wakehealth.edu
General Inquiries:
creative@wakehealth.edu \ 336-716-4298  



About Our Brand Design Guidelines Examples Downloads FAQs



Quick Reference


In order to maintain consistency as we build our brand, all branded communication materials must be forwarded to the Brand Champion at Creative Communications for review and approval before the final production is completed. This step assures that brand standards are upheld. Please allow 48 hours for approval.
Ways to Give
Last Updated: 07-01-2015
USNWR 2015-2016Magnet Hospital RecognitionConsumer Choice2015 Best DoctorsJoint Commission Report

Disclaimer: The information on this website is for general informational purposes only and SHOULD NOT be relied upon as a substitute for sound professional medical advice, evaluation or care from your physician or other qualified health care provider.