Creative Communications

Who We Are

Creative Communications is your partner in promoting our brand promise. We are a full-service, in-house agency consisting of a team of talented, highly trained creative professionals. We offer communication solutions to the entire Wake Forest Baptist Medical Center community.

We are your expert resource for brand standards and implementation. We create professional, compelling designs that reinforce the Wake Forest Baptist Health brand.

Creative Communications has been reorganized to offer better service, faster turnaround and high-quality creative solutions. From simple business forms to complex campaigns, we can create a solution for you.

Our Brand Center

A helpful tool to access and use our new brand identity system is the Brand Center. This is your source for identity guidelines and naming conventions.

Graphic consistency builds trust, so we must ensure that all materials have a consistent look and feel. To maintain compliance with our graphic standards, materials created using our new brand should be approved by Creative Communications prior to production. Send your files for approval to brandchampion@wakehealth.edu.

New Logo

The new logo is now available for downloading from the Brand Center website, but there is more to the new brand than just the logo. We are also united by an integrated look and feel through consistent colors, typography and imagery, all anchored by unique graphic elements called Fluid Energy Lines that complement the logo. Some materials will need to be redesigned to accommodate the new brand standards. More information about the entire branding process can be found on the Brand Center website.

If you have questions about the new brand that are not answered on the Brand Center website, please email brandchampion@wakehealth.edu.

Converting to the new brand will take place over a period of time and should be complete by the end of Fiscal Year 2013. As you deplete inventory of business cards, stationery and other printed materials, you should order new items using the new name and logo.

Business Cards and Stationery

You can create your own business card using the online business card creator from Printing Services. All standard Wake Forest Baptist Health, Wake Forest School of Medicine, and Wake Forest University (Reynolda Campus) business card templates are available. If you have any questions regarding the on-line business cards, please call Printing Services at 716-7992.

Custom Typeset Business Cards & Stationery

If the standard online business card templates won't work for your needs, Creative Communications can create a custom typeset business card for you. We can also typeset your letterhead and envelopes with the correct visual identity.