About Our Brand

Our simple and elegant visual identity reflects our stature as a premier academic medical center. We are united as one organization by one symbol and the Wake Forest name.

Under that brand, we offer a variety of services, both clinical and academic. The chart below shows the structure of those relationships.

It is important to use our brand assets correctly and consistently. Professional, compelling design and communications reinforce positive expectations of the medical center, and a consistent look and feel builds recognition.


Brand Architecture

The Creative Communications department is your expert resource for brand standards and implementation. The department has creative professionals who understand our new brand and can help design materials that fulfill our brand’s promise.

In order to maintain consistency as we build our brand, all communication materials should be forwarded to the Brand Champion at Creative Communications for review and approval before the final production is completed. This step assures that brand standards are upheld. Please allow 48 hours for approval.


Creative Communications is your Brand Champion 

Work with us: creative@wakehealth.edu
Call us: 336-716-4298

Send questions and artwork for approval to us: brandchampion@wakehealth.edu

 

 

About Our Brand Design Guidelines Examples Downloads FAQs

 

 

Quick Reference

E-mail
brandchampion
@wakehealth.edu

In order to maintain consistency as we build our brand, all branded communication materials must be forwarded to the Brand Champion at Creative Communications for review and approval before the final production is completed. This step assures that brand standards are upheld. Please allow 48 hours for approval.
  
Ways to Give
Last Updated: 04-14-2014
USNWR 2013-2014Magnet Hospital RecognitionConsumer Choice2014 Best DoctorsJoint Commission Report

Disclaimer: The information on this website is for general informational purposes only and SHOULD NOT be relied upon as a substitute for sound professional medical advice, evaluation or care from your physician or other qualified health care provider.